Social media marketing combines content and strategy using data to help your business stay visible, build trust, and connect with customers where they already spend time online.
It’s a guideline suggesting 50% value-focused content (educational), 30% engagement, and 20% promotional. At J2, we tailor these ratios using data and your goals to build a strategy that performs.
Yes — if you want consistent, strategic content without doing the work yourself. An agency handles planning, posting, and optimization so your business stays active online while you focus on daily operations.
Costs vary greatly by service level, but agency support is often much more affordable than hiring an in-house manager. J2 offers small-business-friendly pricing so you can get reliable content and strategy without high monthly expenses.
